New Oobi Baby Party Dresses - Now in Stock

Hurrah! The new shipment of Oobi Baby Party Dresses has arrived at Purl Mama & Baby and they are, in trademark Oobi style, absolutely gorgeous. Each dress has a retro feel with a tie sash and removeable flower corsage pin (sizes newborn to 3 - 4 years). Matching hats and coordinating ruffle bloomers are also available.

Super Savings - Save 20% on all Bella Materna Lingerie!

It's super savings time...For a limited time buy anything from the wonderful Bella Materna range and save 20% off your entire order from Purl Mama & Baby! Just enter code "bella" at checkout and save*.

* exclusive offer just for our blog readers. Enjoy!

Paperpod Playhouses

We all know that kids love packing boxes. Take it one step further with these fun playhouses from UK company Paperpod Cardboard Creations. They're made from recycled cardboard (so big tick in the eco box) and not only are they robust and sturdy they can be easily dismantled and folded flat for storage (another big tick). Another big plus - all Paperpod products can be decorated inside and out with paint and crayons so creative talents (big as well as small!) can be nurtured. Also available are adult and toddler chairs, teepees, dollhouses and toy forts. From around £29.95.

Green to Grow BPA-free Bottles - New Stock

Good news for fans of Green to Grow bottles. The long awaited new shipment has just arrived at Purl Mama & Baby and we're pleased to say we now have all bottles and all replacement nipples in stock.

Weekend Savings - $25 Off All Dwell Baby & Ramalama Diaper Totes

Tote-and-go with our fabulous weekend savings offer - purchase any Dwell Baby or Ramalama diaper tote this weekend and save $25 with code "tote25"*.

* exclusive offer for blog readers. Valid until midnight Sunday 25 May PST

Isabella Oliver Dress Sale - Save 20%

Mama-to-be savings alert - super stylish Isabella Oliver has reduced all their fabulous maternity dresses by 20%! But hurry, the sale ends 27 May. Click and save!

Caped Crusaders - Wry Baby Super Snapsuits

It's a bird, it's a plane ... you know the rest. These fun cotton snapsuits with silk cape sewn into the shoulders will proclaim your babies "superness" in a big way. From the always entertaining Wry Baby they're available in sizes 0 - 6 months and 6 - 12 months. Good to know: save $10 on all Wry Baby snapsuits during May (rrp $30).

Secret Savings - Free Shipping

Get free shipping all week* with code "freeship" - a treat just for our blog readers. Click here to start shopping.

* offer valid until midnight Tuesday 27 May. Free standard shipping only available to Canada and US

Jean Genie - MamaBlack Maternity Jeans

Touted as the hottest maternity jeans on the market, MamaBlack New York (launched last year) are certainly generating a lot of buzz. Made from ultra-stretch denim the band can be worn mid belly for extra support or rolled down on the hips. And at only US $85 this is one premium denim brand without premium prices. Available from Sweet Lilly Maternity in Australia or click here to find US and Canadian stockists.

Skin Savers - Matter Company Creme

Rashes and bites be gone! We know that Matter Company's Nappy Rash Creme works wonders on soothing tender tushes suffering the discomfort of diaper rash. And we also know that it promises to soothe rashes and sunburn. Guess what? It really works. (Don't you just love products that do double duty?). Case in point - instant relief from mystery rash contracted by one of our intrepid testers (okay, one of our team) and not even a hint of it next day... the lengths we go to to test our products! On sale now for just $14.45 (rrp $17).

Spring Clean in Style - Mozi

Style meet function. Channel you inner domestic goddess in this pretty-in-pink print from Australian designers Mozi's Red Wren collection. Mix and match with other prints from their diverse homeware range which includes placemats, lamps, mugs and oven mitts. $39.95 AUD with international shipping available. Who knew cleaning could look so good?

Genius Stroller Storage: The StrollAway

Love your stroller but don't know what to do with it when you're not actually strolling? Meet the StrollAway, an over-the-door storage solution. With no screws there's no wall or door damage and it's no fuss to install (ie no power tools involved!). It's made of sturdy steel, fits most strollers and folds flush to the door when not in use.

You're probably thinking, hasn't this been on the market forever? Well, no. It's the brainchild of New York Mom Mary Ann Schwanewede. When she couldn't find a storage solution to fit her apartment, she invented one. Look out for a wall mounted version for garages and a multi-stroller system coming soon. Clutter be gone!

Available from MetroTots for $39.99.

Go Ahead Mamas - Treat Yourself!

Good news mamas. Purl Mama & Baby has extended its Mother's Day offer*. So now if you spend $65 or more you can still save $10 at checkout with code "mamamia". Why? Because you're worth it. Because why should all the treats end now that Mother's Day is over? Because you know you want to. Just because!

* exclusively for our blog readers. Offer valid until midnight Monday 19 May PST.

New Sale Items - WallCandy & Westcoast Baby

Good news - new sale items have added to Purl Mama & Baby's Sale section. All WallCandy removable wall decal kits have been reduced by 20% and save 15% off the regular price of all Westcoast Baby blankets, kimonos and nesting kits. Shopping as it should be!

Little Bow Chic - Taia Hair Clips

OK, so these modern ribbon clips may not be bows exactly but they are definitely chic. They're the creative brainchild of Jen Pezzolla, a former New York make-up artist. Wanting to tame her daughter's wild mane, Jen was inspired to create a clip that not only stayed put but was modern and simple with a bit of girly chic thrown into the mix.

The result is Taia Hair clips, a stylish collection of clips for babies and girls of all ages with a modern meets retro feel. Handmade with love from either premium satin or grosgrain ribbon, they're lined with a tiny piece of velcro to help them stay put (and yes, they do really stay put without pulling or tugging even in baby fine hair).

Exclusively for our blog readers, buy any Taia clip during May and receive free shipping. Just enter code "taia" at checkout. $7 - $9.

Purl Mama Mothers Day Guide - Mama-to-Be

Pamper your favourite mama-to-be, or yourself, this Mothers Day with these fabulous treats. And don't forget, take $10 off when you spend $65 or more with code "mamamia". Valid thru May 11.

Chic and sweet, Amoralia's Amalfi maternity and nursing bra is made from luxuriously soft cotton. Sale price just $59.50 (regular price $70).

Charlotte - the perfect girly tote from Dwell Baby. $170.

This delicous scented creme from Matter Company isn't just for baby - its moisture rich formula makes it a perfect all-natural daily moisturiser for mama. Sale price $15.30 (regular price $18)

Purl Mama Mothers Day Guide - Mod Mama

Spoil your favourite mama with these mod must-haves. And remember, save $10 when you spend $65 or more with code "mamamia".

Travel in style with Dwell Baby's Chocolate Dots diaper tote. $170



Sling and go with Hotslings easy to use and ultra comfortable Quinn pouch. Sale price just $35.20 (save 15%).



Nursing is a breeze with the stylish Embrace magnetic nursing bra from Amoralia. $64.

Purl Mama Mothers Day Guide - Sporty Mama

Need some gift ideas for the sporty mama in your life (or yourself)? Here's our picks. And don't forget, take $10 off all orders over $65 until May 11. Just enter code "mamamia" at checkout.

Mamas can work out in ultra comfort with Bella Materna's high-performance sports nursing bra. Designed in a luxe Italian lycra, its sleek style follows mamas every move. $78

With an easy strap-on, strap-off design, the 8-function Strollometer is the must-have accessory for any strolling mama looking to get back into shape after pregnancy. Sale price just $40.

Mr B's Trooper tote may just be the perfect tote. It's lightweight and generously sized and its perfect for mamas and families on the go. Use as a gym bag, a weekend bag or an everyday bag.$52

Purl Mama Mothers Day Guide - Luxe Mama

Need some gift ideas for the luxe mama in your life (or yourself)? Here's our picks. And don't forget, take $10 off all orders over $65 until May 11. Just enter code "mamamia" at checkout.

Diaper bag? What diaper bag? Ramalama's Drew tote is definitely not your typical diaper bag. Made from incredibly soft leather its sophisticated design means this bag will last way beyond the diaper days. $390.


A delicious mix of intelligent design and feminine indulgence Amoralia's Nougatine nursing bra will make any mama look and feel beautiful throughout nursing and beyond. $75. Matching lace brief or side-tie knicker also available.

Mama can carry baby in style with this sleek and innovative pouch from Hotslings in their best selling Indian Summer print. And the best news? It's on sale and is only $35.20 (save 15%).

Mama Mia - Mothers Day Savings

To celebrate Mothers Day we want to offer our blog readers an exclusive discount. Take $10 off all orders over $65 until May 11. Just enter code "mamamia" at checkout.

Short on ideas? Look for our gift guides over the next few days - there's something for everyone. Short on time and ideas? Take the guess work out of giving with a Purl Mama & Baby e-gift card
- the perfect solution!